{"id":20733,"date":"2026-06-02T06:34:33","date_gmt":"2026-06-02T04:34:33","guid":{"rendered":"https:\/\/www.cbcsd.cz\/?p=20733"},"modified":"2026-06-02T06:35:39","modified_gmt":"2026-06-02T04:35:39","slug":"strategic-guidelines-for-a-sustainable-and-competitive-tourism-sector-published","status":"publish","type":"post","link":"https:\/\/www.cbcsd.cz\/en\/strategic-guidelines-for-a-sustainable-and-competitive-tourism-sector-published\/","title":{"rendered":"Strategic Guidelines for a Sustainable and Competitive Tourism Sector Published"},"content":{"rendered":"<p>On 28 May 2026, the Council of the European Union adopted conclusions setting out a <strong>comprehensive framework to build a sustainable and competitive tourism sector for the 21<sup>st <\/sup>century <\/strong>(<strong>\u201cConclusions\u201d<\/strong>). The Conclusions highlight tourism\u2019s significant economic importance, contributing <strong>7% of EU gross value added, 10% of jobs, and supporting 4.6 million businesses<\/strong>, while acting as a key driver of growth, employment, and cultural exchange. The Conclusions are available at this <a href=\"https:\/\/data.consilium.europa.eu\/doc\/document\/ST-9075-2026-INIT\/en\/pdf\" target=\"_blank\" rel=\"noopener\">link<\/a>.<\/p>\n<p>A central priority is the <strong>integration of economic, social, and environmental dimensions into all tourism policies<\/strong>. The Council calls for reducing the sector\u2019s environmental footprint through resource efficiency, circularity, decarbonisation, and biodiversity conservation, while ensuring that tourism benefits local communities and respects cultural heritage.<\/p>\n<p>The Conclusions also stress the importance of <strong>stronger collaboration through a multi-level governance approach<\/strong>, involving EU institutions, member states, regional and local authorities, and industry stakeholders. They emphasise the need to <strong>enhance Europe\u2019s visibility as a safe, sustainable and inclusive destination<\/strong> and to strengthen the international dimension of the tourism ecosystem.<\/p>\n<p>Finally, the Council identifies several key challenges to address, including <strong>implementation gaps in the EU tourism agenda<\/strong>, uneven progress across countries, and the need for better working conditions, skills development, and support for businesses. The guidelines also aim to tackle <strong>imbalances<\/strong> such as overtourism in popular destinations and insufficient tourism in lesser-known areas, to ensure a <strong>more balanced and resilient tourism sector<\/strong>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>On 28 May 2026, the Council of the European Union adopted conclusions setting out a comprehensive framework to build a sustainable and competitive &#8230; <a class=\"cz_readmore\" href=\"https:\/\/www.cbcsd.cz\/en\/strategic-guidelines-for-a-sustainable-and-competitive-tourism-sector-published\/\"><i class=\"fa fa-angle-right\" aria-hidden=\"true\"><\/i><span>\u010c\u00edst v\u00edce<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":20731,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":"","iawp_total_views":0},"categories":[577],"tags":[],"_links":{"self":[{"href":"https:\/\/www.cbcsd.cz\/en\/wp-json\/wp\/v2\/posts\/20733"}],"collection":[{"href":"https:\/\/www.cbcsd.cz\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.cbcsd.cz\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.cbcsd.cz\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.cbcsd.cz\/en\/wp-json\/wp\/v2\/comments?post=20733"}],"version-history":[{"count":1,"href":"https:\/\/www.cbcsd.cz\/en\/wp-json\/wp\/v2\/posts\/20733\/revisions"}],"predecessor-version":[{"id":20734,"href":"https:\/\/www.cbcsd.cz\/en\/wp-json\/wp\/v2\/posts\/20733\/revisions\/20734"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.cbcsd.cz\/en\/wp-json\/wp\/v2\/media\/20731"}],"wp:attachment":[{"href":"https:\/\/www.cbcsd.cz\/en\/wp-json\/wp\/v2\/media?parent=20733"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.cbcsd.cz\/en\/wp-json\/wp\/v2\/categories?post=20733"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.cbcsd.cz\/en\/wp-json\/wp\/v2\/tags?post=20733"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}